FISHING

The DT® (Dives-To) series of crankbaits, dive fast to a preset depth and stay in the "strike zone" longer than any than other crankbait on the market. Made from the top seven percent of balsa wood, this consistently perfect wood combined with...

The popular Mini Flip Jig now has a swimming sibling called Ike's Mini Swim Jig. Structured on a VMC 30-degree, vertical line tie, 3/0 hook, the Mini Swim Jig features a compact design and the same fine cut skirt of the Mini Flip Jig, but its big 3D eyes...

Introducing the new Midsize Brush Hog... to split the difference when the Baby is too small and the Standard is just a bit too large.It has the same proportions and action as both its little brother and big brother, just in an in-between size that'll...

RAGE BUG MIDSIZEThe new 3.38" Rage Bug will become so important to avid anglers because it can put fish in the boat in so many different situations. The man who understand this bait's versatility better than anyone is Texas pro Todd Castledine...

KVD PERFECT PLASTICS BULLWORM OPT 8"Kevin VanDam has taken the softest, saltiest plastic ever produced and created a hulking, ornery monster poised to strike fear into the hearts of big bass everywhere. The Strike King® KVD Perfect Plastics Bull...

KVD PERFECT PLASTICS FINESSE WORM 5"The Strike King® KVD Perfect Plastics Finesse Worm is the softest, saltiest plastic ever produced, and even better, features Strike King's exclusive Coffee Scent technology. Coffee adds to the appeal, as it masks...

Hank Cherry's winning modifications with a jerkbait led him to the title of Bassmaster Classic® Champion. Born from Hank's vast knowledge and Berkley® design expertise, the Berkley® Stunna has all the refinements for a jerkbait to excel. With action,...

DESCRIPTIONHank Cherry's winning modifications with a jerkbait led him to the title of Bassmaster Classic® Champion. Born from Hank's vast knowledge and Berkley® design expertise, the Berkley® Stunna has all the refinements for a jerkbait to excel. With...

The DT® (Dives-To) series of crankbaits, dive fast to a preset depth and stay in the "strike zone" longer than any than other crankbait on the market. Made from the top seven percent of balsa wood, this consistently perfect wood combined with...

Badly behaved and always looking for a fight, the BX® Mid Brat is one tough little cookie. Balsa inner core with an armor coating of rugged copolymer, it is the most durable, fish catchin' square bill ever.CONSTRUCTION - Balsa Core, Copolymer Outer...

One piece solid ring connected to a premium rolling swivel allows the bait to move freely above the dropper arm with a natural flowing and undulating action.RIGGING RECOMMENDATIONSInsert your favorite weight and/or bead combinations onto the shaft then...

Swims on both retrieve and free fall with an enticing slow body roll and exaggerated tail swing.Great shimmy and thump right out of the packageCustomize by cutting or removing the "tail tendon" for a wider actionProvides unique rigging options;...

The X-Rap® is "all about the action." The versatility of the X-Rap allows an angler to impart a number of fish-catching actions in a single retrieve. Casts like a bullet for long accurate casts. Prominent scales and lateral line on the fuselage...

The Trick Worm was the original floating worm, deadly for twitching and deadsticking weightless for a stealth approach to shallow water bass, but in recent years it has become the gold standard for so much more. Savvy pros have realized that its...

From a passion of bait building as a childhood hobby, to customizing lures as a professional angler, the OG Series™ is born of the sawdust from Ott DeFoe's Garage. The Rapala® Slim is a balsa, flat-sided bait with a medium wobble and tight side-to-side...

@template@The unsung hero of hard work deserved a little attention. Our ultra-durable LoadOut® bucket is designed for lugging, loading, hauling, and baling. Whether you're at the ranch, on the boat or in the garage, our 5-gallon bucket is nearly...

Introducing the Springhill Outfitters Bait Box. In this box will be special mystery items. Every box will be unique but well worth the money. Anything you can find in a tacklebox can potentially be in your box. From soft plastics, hard baits, line,...

Topwater fanatics, get ready for action. The Popping Frog with its cupped face will create a loud, strong pop that drives fish crazy. Custom designed weight is shaped and positioned to stay out of the way of the hook. This frog fishing lure design...

The Terminator's Walking Frog works as good as it looks. Designed tip to tail to convert blow-ups into hook-ups, it's a more productive frog, designed to maximize its hook's efficiency. Not only does it have a great walking action, it has features inside...

The Terminator's Walking Frog works as good as it looks. Designed tip to tail to convert blow-ups into hook-ups, it's a more productive frog, designed to maximize its hook's efficiency. Not only does it have a great walking action, it has features inside...

Features:Measuring only 5"long, the Rapala Compact Line Remover is convenient to have handy for stripping line from your reel.Equipped with a High Torque Motor.Powered By 4 AA Batteries (which are not included).Features a built-in hook sharpener...

DESCRIPTIONNewly redesigned with equal attention to aesthetics and technology, Plano's Guide Series tackle bags have never looked or functioned better. The Guide Series Tackle Bag (3500) features hard-backed 169 Denier fabric that will hold its color and...

B-Series 3700 Tackle Bag - Mossy Oak MantaUniquely designed and crafted for today's modern bass fishermen, B-Series tackle bags get you to the lake in style. The B-Series 3700 has a large footprint for a greater storage capacity, but still travels easily...

Color: Black W/Sm Red FlkLength: 5 InchesQuantity: 10

The ultimate Soft Plastic Frog that provides more bulk and a more violent noise than any other bait of this kind. It makes a unique sound as well as produces an impressive bubble trail. Another great feature is this frog floats, so when a fish blows up...